PHI Learning
Helping Teachers to Teach and Students to Learn
Helping Teachers to Teach and Students to Learn
Helping Teachers to Teach and Students to Learn
Prof. Anjan Raichaudhuri is an entrepreneur-cum-academic and Visiting Professor at the Indian Institute of Management Calcutta, and in-charge of the activities of the Centre for Entrepreneurship and Innovation at IIMC. He teaches various courses in marketing area as well as courses on New Ventures, Family Business and Corporate Entrepreneurship at IIMC. He has authored a large number of articles on Entrepreneurship, Business Marketing, and Effective Management in leading journals and publications. He is also the Chairman of Business Horizons Pvt Ltd, a management consulting organization assisting top management in decision making. He is an engineering graduate from Indian Institute of Technology Kharagpur, with Masters from the Indian Institute of Management Calcutta.
