KANINIKA MISHRA (Masters in Health Services Management, East Carolina University, USA), is a consultant in the field of content writing and instructional design. As a founder member, Max New York Life, New Delhi, she was involved in risk selection and classification of high value financial and medical insurance. During her tenure as a Head Content Development—Training, MetLife India Insurance, Dr. Kaninika Mishra conceptualised and designed content for training programmes for advisors, sales managers and bancassurance partners. She is a licentiate of Insurance Institute of India and also a fellow of Life Underwriter Training Council (LUTC). Also, she has authored a motivational book on success stories of top life insurance advisors in India.