PHI Learning
Helping Teachers to Teach and Students to Learn
Helping Teachers to Teach and Students to Learn
Helping Teachers to Teach and Students to Learn
MUKESH CHATURVEDI (M.M.S., Ph.D., BITS Pilani) is ECE Chair Professor, Birla Institute of Management Technology (BIM-Tech.), Greater Noida (U.P.). An alumnus of the prestigious International Visitor Program of USIA, Washington, D.C., Professor Chaturvedi has presented/published a number of research papers in journals and international and national conferences. His research areas include business communications, customer relationship, direct marketing, and sales management.
ASEEM KUMAR (MBA, Marketing) is Assistant Director, Centre for Management Development, All India Management Association. Professor Kumar has authored two books: Global Marketing and Export and Import Management.
MANMOHAN RAHUL (Ph.D.) is Associate Professor, Department of Management, Ansal Institute of Technology, Gurgaon (Haryana). Dr. Rahul has also worked with Amity Business School, Noida. His areas of interest include general management, international business, production and operations management, and quantitative techniques for management.
